March 13, 2002
Special Safe Families broadcast to focus on Methodist Rehab's injury prevention program
By Jim Albritton
Health and Research News Service
JACKSON, Miss.—Think First, Methodist Rehabilitation Center’s safety and injury prevention program will be featured in a Safe Families broadcast airing on WJTV Newschannel 12 from 7-8 p.m. on Sunday, March 17.
WJTV anchor Melanie Christopher will talk to Think First director Lauren Fairburn about the injury prevention programs Methodist Rehab sponsors in Mississippi schools.
The prime-time broadcast is part of WJTV’s year-long injury prevention effort which is sponsored by Methodist Rehab. The Safe Families campaign also includes public service announcements, special events that focus on health and safety and increased news coverage of safety issues in all of the station’s newscasts.
"Safe Families is a natural fit for us," said Fairburn. "It ties into the work we're already doing in schools across the state and gives us an opportunity to reach a larger audience."
Physicians and staff at Methodist Rehab work with firefighters, police officers, paramedics and others to encourage children of all ages to think first about safety.
Think First speakers, including former patients, participate in assemblies at schools across the state. Sammy Safety, the hospital's injury prevention mascot, and Fair, a golden retriever who works with patients, appear in many of the Think First programs.
Think First director Lauren Fairburn, Sammy Safety and WJTV anchor Melanie Christopher.